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Tim Cook recognizes the potential of generative AI, but how to use it needs to be deliberately thoughtful

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The generative AI represented by ChatGPT is becoming more and more popular. Apple CEO Tim Cook made some comments on artificial intelligence in today’s earnings conference call.

Tim Cook acknowledged the potential of artificial intelligence, but how to use the technology will require “deliberate thought”. Tim Cook said that Apple has integrated artificial intelligence and machine learning in several of its products and services, including features such as fall detection, collision detection and the ECG app on the Apple Watch.

Tim Cook said that he would continue to integrate artificial intelligence into its products from the perspective of users.

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