Apple CEO Tim Cook shared Apple’s sales in the Chinese market during the earnings conference call for the second fiscal quarter in 2023.
Tim Cook revealed that three-quarters of Apple Watches sold in China are first-time buyers; six out of 10 customers who buy Macs or iPads in China are first-time buyers.
“China has a lot of very good indicators in terms of new buyers. If you look at the best-selling smartphones in China, four out of the top five are probably iPhones,” Tim Cook said.
Apple’s total revenue for the second fiscal quarter announced was US$94.8 billion, quarterly net profit was US$24.1 billion, and diluted earnings per share were 152 million yuan. Dollar.
Among them, Apple’s service business revenue reached 20.9 billion US dollars, a new high; iPhone business revenue was 51.3 billion US dollars, which also refreshed the sales record for this quarter over the years; However, Mac business revenue was $7.2 billion, a significant decline compared to US$10.4 billion in the same period last year.
