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There are signs that Samsung may kill its own voice assistant service Bixby

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The foreign technology media Android Police pointed out in the latest article that there are signs that Samsung may cut off its own voice assistant service Bixby. Compared with Google Assistant, Amazon Alexa and Apple’s Siri, Samsung’s Bixby is slow and inaccurate, and it is not very useful for Samsung Galaxy phone users.

Samsung’s voice assistant service started with S Voice in the Galaxy S3 and introduced the Bixby voice assistant in the Galaxy S8, which was launched in 2017. In the past period of time, Samsung has even set up a special Bixby voice wake button on the phone hardware.

Samsung did away with the dedicated Bixby button on the Galaxy S20 models, leaving only the regular volume and power keys. However, users can wake up Bixby by long pressing the power button.

In the Android 13-based OneUI 5.0 update, Samsung introduced a Good Lock module called RegiStar. Through this module, you can personalize the power button, users can choose to open an application, or assign it to system functions including Google Assistant. However, the new module does not support its own Bixby voice assistant.

Samsung introduced something called Bixby Routines in the Galaxy S10, but Bixby must be enabled to use this app, otherwise it cannot be accessed. In OneUI 5.0, Samsung named the app “Modes and Routines,” and it no longer requires Bixby to be enabled.

Samsung announced in 2020 that it would no longer develop the AR feature Bixby Vision. These features allow you to try on makeup, decorate your home, and more. Basic visual search and translation features are still there, but much of what the service has to offer is gone. Two years on, this basic functionality is still there, seeing no improvement at all.

Beyond software, Samsung plans to take on Google and Amazon with its Galaxy Home smart speaker. Announced back in 2018, it ultimately never made it to market. Instead, Samsung ended up delivering a stripped-down Galaxy Home Mini, but never really invested in promoting it, or even launching it in most markets.

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