▲ Itel P40

According to the news, itel P40 Plus will be an itel P40 iteration model, the battery capacity will be upgraded from the previous generation’s 6000mAh to 7000mAh, and it will still support 18w fast charging.

In addition, the machine will be equipped with a 6.8-inch HD + punch-hole display with a refresh rate of 90Hz and a screen-to-body ratio of 90%. In terms of storage, the machine will be equipped with a combination of 4GB physical memory + 4GB memory fusion technology to provide users with an 8GB memory experience.

Itel brand phones have always been known for their low prices. It is reported that the itel P40 Plus will continue the consistently low price strategy, and the price will be between 8,000-10,000 rupees. The price of the machine is 9699 rupees. The machine will be sold exclusively by Amazon in India and will participate in the Amazon Prime Day promotion.

It was previously reported that Itel released the itel P40 phone in March this year, equipped with a 6.6-inch 120Hz refresh rate HD + resolution LCD screen (1612×720), the machine is equipped with Unisoc SC9863A chip, front 5 million Pixel camera, rear 13 million main camera and a depth of field lens. The machine has three storage combinations including virtual dynamic memory, namely 4GB+64GB, 6GB+32GB and 7GB+64GB, running the Android 12 Go system, and the price starts at 7699 rupees (currently about 678 RMB).

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Itel S23 will be the first phone from the brand to come with 16GB of RAM, and in terms of hardware, the new phone will come with a 6.6-inch HD+ display with a 90Hz refresh rate.

The new phone will come with 8GB+128GB of storage and a 50MP dual camera on the rear with 10x zoom and HDR support.

In terms of battery life, the new device will have a built-in 5000mAh battery and support 10W wired charging. Other aspects, the new phone running itel OS 8.6 operating system and support for side fingerprint unlock.

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itel phone

However, before the official release of the new phone, some of the configuration information has been exposed. According to the news, the phone has a 6000mAh battery, supports 18W fast charging, and has a 6.6-inch display, but the rest of the configuration information is unknown.

It’s worth mentioning that earlier this month, itel released the A60 phone in India. The phone is equipped with ZTE Unisoc SC9832E chip, built-in 5000mAh battery, priced at INR 6,000. Given that the phone is quite similar to the upcoming release in terms of pricing and positioning, the two are likely to be similar in terms of configuration.

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The itel A60 is an Android 12 Go phone with a 6.6-inch IPS LCD display with a resolution of 720 x 1,612 pixels (20:9), a refresh rate of 60Hz and a touch sampling rate of 120Hz. 5MP selfie camera on the front. The phone has an 8MP main camera on the rear, as well as a depth-of-field camera and fingerprint recognition.

Itel A60 phone is equipped with a ZTE Unisoc SC9832E chip with 28nm process, four Cortex-A53 cores and Mali-G820 MP1 GPU. itel A60 phone is equipped with 2GB memory and 32GB storage space, supporting 128GB expansion microSD slot.

The phone has a built-in 5000mAh battery that guarantees up to 8 hours of web browsing or almost the same amount of video viewing time. There is also a micro USB port and a 3.5 mm jack. Available in blue, green and black.

The last thing to talk about is the price. itel A60 phone is priced at 6,000 Indian rupees in India (currently about 509 yuan). It costs GHS 774 Ghana cedis in a store in Ghana (currently about RMB 440) and NGN 48350 in a store in Nigeria (currently about RMB 725).

The phone is supported on MTN, Orange, Airtel, Vodafone, AirtelTigo, Moov Africa, Telma and Movicel operators.

The phone supports 1 free screen replacement within the first 100 days of purchase. The phone comes with a free SIM card that includes some 4G traffic data.

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In a survey conducted by the company, they made note of a trend in the smartphone market. This trend is the growing need for smartphones in emerging markets. Transsion hopes to fill this need with their production companies.

The task of becoming a household brand in emerging markets isn’t going to be an easy one. Competition from popular brands like Samsung and enthusiast brands like OPPO will undoubtedly prove challenging to Transsion. Recently we have seen a lot of efforts Transsion has been making to promote its devices to a wider audience.

The first of such seeming expansion moves came with the Tecno Phantom X launch. Tecno a Transsion Holding subsidiary attempted to enter markets other than Africa and South Asia with this device. But the rate of acceptance wasn’t as impressive as in Africa its dominant market. But it is essential to understand Transsion’s dominance in the African market.

The secret to the smartphone market monopoly of Transsion Holdings in Africa is due to the various brands under its umbrella. First, of which is Tecno with the highest adoption rate, Infinix follows closely behind. Last on the list is itel with the lowest adoption rate of all three brands under the Transsion business. A combination of all three smartphone brands gives Transsion a 42.7% shipment share in Q1, 2022.

This transition to other markets will be challenging, but it might prove successful for Transsion Holdings. The past few years have seen Transsion brands making innovative moves in the smartphone world. We look forward to seeing how Transsion handles the challenges and expand its business beyond its strong grounds.

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