Sales reports indicate that consumer demand for the iPhone 14 Pro model is higher than the iPhone 13 Pro, and demand for the Apple Watch Ultra is also very high. According to JP Morgan’s Apple Product Availability Tracker for the 2022 iPhone model year, delivery dates for the standard iPhone 14 have been shortened, while both iPhone 14 Pro models have seen varying degrees of time extension.
Lead times in multiple markets show a 3-day lead time for the iPhone 14 standard model and an average lead time of 2 weeks for the iPhone 14 Pro model.
The memo seen by investors adds that the average delivery time for the iPhone 14 Pro is 35 days, compared to 41 days for the Pro Max. Delivery time for the iPhone 14 Plus is set at 21 days, but the note warns that the model is available from Oct. 7.
“The iPhone 14 base model has a shorter lead time compared to the iPhone 13 series, but the Pro and Pro Max models have a longer lead time,” the memo reads.
Currently, in the U.S. market, iPhone 14 delivery time is 4 days. iPhone 14 Plus is not comparable to the previous model as it is being offered for the first time. The iPhone 13 and iPhone 13 mini have a 19-21 day lead time for the same period.
In China, the delivery dates for the two Pro models are linked, but both models have delivery dates of 39 and 46 days respectively, compared to 40 days for the iPhone 13 Pro model. iPhone 14 Plus continues to track its first launch date, while iPhone 14 is available the next day, both timelines are much faster than the 21-day delivery times for iPhone 13 and mini in 2021. Both timelines are much faster than the 21-day lead times for iPhone 13 and mini in 2021.
In Germany, consumers are equally strong for the iPhone 14 Pro model. iPhone 14 standard models have a delivery date of three business days, while iPhone 14 Pro models have a longer delivery date than iPhone 13 Pro.
For wearables, the Apple Watch Ultra is said to have sustained global demand at 37 days, compared to 34 days a week ago. The Apple Watch Series 8 is now at 25 days, compared to 28 days a week ago.
