TLG debut in Italy two-wheeled vehicle exhibition EICMA, for the global release of the new brand TLG, synchronization of the sale of a variety of new products and signing the first European flagship store landed in Switzerland.
TLG said that it will adopt the new brand strategy to fully land in the European market and further accelerate the pace of overseas market expansion.
According to the introduction, the TLG brand was established under the concept of “Try・Love・Go” for the urban electric two-wheeled mobility field, and has deeply studied the pain points of global consumers, especially European consumers, in urban mobility.
TLG has positioned itself in the middle and high-end markets by taking into account local characteristics, user habits and market segments, and focuses on the E-Bike and E-scooter series of models. At the launch event, new products such as GTS, CTS and TL6 were unveiled.
At the same time, TLG’s first European flagship store will also be located in Switzerland, which has an area of about 400 square meters, and will be the first store in Europe that can quickly experience TLG’s new products after they are released.
TLG and Huawei Cloud opened a comprehensive cooperation to gradually establish an overseas warehouse management and operation system, and the establishment of the TLG brand is another progress in going overseas.
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