The VR brand PICO officially announced the brand upgrade. Officially, the core of the new PICO brand vision is to create a better life experience for global consumers.
PICO will launch a new brand LOGO, the new LOGO curvature and line thickness optimization process, and the English characters are also upgraded to all capitalization.
In addition, PICO has also joined hands with the Founder font to customize a new font, PICO Sans, which is the first font designed for VR system applications.
Officially, it inherits the interlinear structure of Founder’s Yohei and incorporates the traditional writing style, which is both humanistic and modern. It is worth mentioning that PICO Sans is also the first custom font with variable weight and width in two dimensions, and the stepless variation of font thickness and width makes it comfortable and clear to read under VR devices, HD screens and printing scenes.
PICO was born in 2015. 2021 In September, PICO was officially merged into Byte Jump and formed the Byte XR business line based on the original business.
