According to the contents of the 10-K document submitted by Apple, the company estimates that starting in 2024, it will be forced to support the operation of third-party app stores in the European market.
Apple has previously tried to lobby the EU to support the App Store due to security and other factors. At least some important parts of it can be modified. However, with the implementation of the “Digital Market Act”, Apple admitted in the document that it would not be applicable to the European market. App Store adjustments are inevitable.
Part of Apple’s 10-K document as follows:
The company plans to change its existing business model in the future. For example, it must comply with the requirements of the EU's Digital Market Act and adjust the App Store before March 2024.
These future changes could affect how much companies charge developers, how they manage app distribution outside of the App Store, how they let developers communicate with consumers within the App Store about alternative purchase mechanisms, and more.
These changes could reduce sales and affect the commissions earned by the Company, which could adversely affect the Company's business, results of operations and financial condition.THIS IS A SPONSOR PROMOTION: >>>>>>>>>>>>>
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