Wang Hua, general manager of Xiaomi’s public relations department, responded to the rumors that “Xiaomi’s car manufacturing has encountered obstacles and the Xiaomi car brand has not been approved”, saying that the news is not true, and there is no such thing as the so-called brand needing approval. , In addition, Xiaomi cars are going well.
Previously, Weibo blogger @Reeve broke the news that the Xiaomi car model has been finalized, which resembles the Taycan, and the Xiaomi car brand has not been approved so far, and it has been included in the concept of disorderly expansion of capital. Currently, Weibo has been deleted. The original Weibo content is as follows:
"Xiaomi car is a mess. I understand that the more authoritative news is that the model has been finalized, which is exactly like the Taycan, and it has been copied a lot. Lei Jun is very powerful. I always thought he could make Xiaomi cars, but Xiaomi has also encountered obstacles. I heard that the brand of Xiaomi cars has not been approved (at least so far), and it has been included in the concept of disorderly expansion of capital. In the future, it may not be allowed to be called Xiaomi cars in the future, but can only be OEM for others, roughly what it means."
In August 2022, Lei Jun revealed in his annual speech that Xiaomi’s autonomous driving needs to be self-developed with a full stack. It has formed a team of 500 people and plans to expand to 600 people by the end of 2022. The goal is to enter the first camp of the autonomous driving industry in 2024. .
The financial report shows that Xiaomi invested 829 million yuan in innovative businesses including automobiles in the third quarter of 2022, and the research and development team of Xiaomi cars has exceeded 1,800 people.
According to previous information, Xiaomi Automobile will build a complete vehicle factory in two phases in the Beijing Economic and Technological Development Zone. In 2024, Xiaomi’s first car will roll off the assembly line and be mass-produced in the Beijing Economic and Technological Development Zone.