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Volkswagen’s new CEO admits infotainment is bad, promises to improve user experience soon

Earlier this year, Volkswagen updated the MIB 3.0 infotainment software and brought many new features. At the same time, it also tried to correct some places that were frequently complained by users. Over-the-air OTA update function, etc.

However, many users still find that there are still many uncomfortable places in the 2023 Volkswagen ID.4, such as capacitive buttons everywhere, lack of backlight volume and air conditioning buttons, and some strange button positions.

In an interview with Automobile Magazine, Volkswagen’s new CEO Thomas Schäfer admitted that in the Mk8 Golf and most other models in the lineup, as well as in electric vehicles from various brands such as Cupra and Skoda The MIB3 infotainment system used had issues and promised to keep updating it for the next two years.

He explained that dissatisfaction with it among buyers and testers had become so severe that the Volkswagen Group board stepped in and continued to participate in monthly meetings about the system. The first priority right now is to figure out the brand identity and then the specific model identity. After that, we want to create an ergonomic and functional logic for the makes and models that use the system, but also ask ourselves “what are the top ten features that customers always want?” and put those first first-level physical buttons, and then determine the secondary function and location. Once a decision has been made, he said, the priority is to “keep it as it is. Don’t change it!”

He said, “new 3.0 software” is coming soon that could do things like make the sliders that control heater and radio volume illuminate at night so drivers can actually find them. The company is also working on making the system “faster and more functional.”

But these improvements won’t be limited to software. Volkswagen hardware, such as the touch-capacitive buttons on the steering wheel, will be improved or replaced entirely, Schäfer said. However, it will take longer to implement, with the CEO saying the new hardware improvements will make their way into vehicles by 2024, although a revised steering wheel will be introduced in the Tiguan next year.

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James Lopez
James Lopezhttps://www.techgoing.com
James Lopez joined Techgoing as Senior News Editor in 2022. He's been a tech blogger since before the word was invented, and will never log off.

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