Today a media report said that after two promotions, Tesla’s order increment is still less than expected, will be launched before the end of the year, a new “price reduction means” to promote sales. In this regard, Tesla responded to Sina Technology that the news is not true.
It is reported that Tesla has opened two rounds of heavyweight price cuts and promotions in the past 1 month. But the above report said that the two rounds of promotions did not receive the effect that Tesla had expected. Tesla announced a price cut for Model 3 and Model Y at the end of October, with a reduction of $14,000-$37,000. After the price cut was announced, Tesla China’s official website was once “paralyzed” by the swarming traffic, but according to car fans founder Sun Shaojun forecast, this round of Tesla harvest orders only about 50,000, “rather than the wild rumors of 100-170,000 “.
According to a report by CBI, the production of Tesla’s Shanghai factory in October was 87,706 units, about 16,000 units higher than the delivery of 71,704 units (delivered to the Chinese market + exports). It is understood that this is the largest production and sales gap since Tesla opened its Shanghai factory in late 2019.
Public information shows that Tesla’s Shanghai factory will have a capacity of 484,130 units in 2021. After the completion of the factory renovation and upgrade this year, the capacity of the Shanghai factory has been increased to 1.1 million units, an increase of about 127%. From January to October this year, Tesla delivered a total of 335,351 new vehicles to the Chinese market, an increase of 53.5% over last year, which is disproportionate to the increase in production.