Temu, the cross-border e-commerce platform of Poundworld, was launched overseas on September 1 last year, and after its first stop in the US market, it directly overtook Amazon Shopping to top the free shopping app list in the US App Store, and it has been maintained until today.
Following the US, Canada and Australia, Temu, the cross-border e-commerce platform of Poundworld, was officially launched in the UK on 21 April, while the European market sections of Germany, France, Italy, the Netherlands, New Zealand and Spain are also in the process of expansion.
By now, the US, Canada, Australia and New Zealand are fully operational. According to the data, TEMU has been on the charts for 170 days in the US, 120 days in Canada, 20 days in Australia and 39 days in New Zealand.
Temu merchants do not have to pay any fees to join. Similar to Poundland in China, Temu also focuses on low prices. Currently, many of the products on Temu’s platform are priced at under $0.90 / £1. Currently, Temu’s main recruiting methods include low prices, free shipping for new registrants, no threshold discounts across the site, and old users bringing in new ones.
According to public information, Temu was founded in 2022 in Boston, meaning “TEAM UP, PRICE DOWN”, and offers its services and products to users through its website (https://temu.com) and its mobile apps (Android / iOS).
At the beginning of the year, Temu was only available in the United States (including Puerto Rico, Virgin Islands, Guam, and Northern Mariana Islands) and Canada, and is expected to expand to more regions.
