Samsung said that at the CES show in early 2023, Samsung launched 55, 65 and 77-inch OLED TVs equipped with quantum dot technology and equipped with Samsung Neuron Quantum Dot processors. The brightness and colour performance of Samsung OLED TVs were well presented on the scene. The Samsung official mall purchase intention registration also provides three size options.

In January this year, Samsung demonstrated 2023 OLED TVs. The new QD-OLED panel uses a newer OLED HyperEfficient EL material (applied to the blue light-emitting layer) and IntelliSense AI. The 2023 QD-OLED TVs can reach a peak brightness of 2,000 nits, which is comparable to Mini-LED TVs and LG’s latest OLED TVs.

In addition, Samsung’s 2023 QD-OLED TVs are 25% more energy efficient than 2022 models and have improved picture quality in both dark and bright scenes.

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The most noteworthy among them is the flagship model Neo QLED 8K QNC900, which uses the latest AI sampling technology and Neo Quantum 8K processor to further improve the picture quality. The TV also has improved audio output, connecting multiple speakers via Q-Symphony technology for more three-dimensional sound.

Samsung’s top-of-the-line Neo QLED TV, the QN900C, features 8K resolution, a QLED panel with 14-bit Mini-LED backlight, and peak brightness of up to 4000 nits. Contrast is also up, thanks to improvements to its 8K Real Depth Enhancer Pro and Shape Adaptive Light algorithms.

Backlight local dimming zones are up from the 36 used in the 2022 8K model to 1,000. Older movies and TV shows will reportedly look better on Samsung’s 2023 Neo QLED TV lineup, thanks to an automatic HDR reshape algorithm that turns SDR content into HDR for overall improvements in brightness, color and dynamics scope.

IT Home attaches the TV models that Samsung has opened for pre-sale in South Korea this time, as well as the product prices:

Model TV size Selling price (KRW) Selling price (approximately RMB)
Neo QLED 8K (QNC900) 85 inches 15.7 million won Currently about 83053 RMB
Neo QLED 8K (QNC900) 75 inches 12.8 million won Currently about 67712 RMB
Neo QLED (QNC95) 85 inches 9.49 million won Currently about 50202 RMB
Neo QLED (QNC95) 75 inches 8.09 million won Currently about 42796 RMB
OLED (SC95) 77 inches 7.99 million won Currently about 42267 RMB
OLED (SC95) 65 inches 5.29 million won Currently about 27984 RMB
OLED (SC95) 55 inches 3.09 million won Currently about 16346 RMB

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