LG launched a total of 21 new OLED TVs in India with multiple series, including the 8K OLED Z3 series; the OLED Evo Gallery Edition G3 series featuring a single-wall design that blends into the living room; then the OLED Evo C3 series offering a range of screen sizes to choose from, and the more affordable OLED B3 and A3 series.

The latest LG TV series also includes the LG OLED OBJECT Collection POSE, a lifestyle TV with a designer stand and frame. LG also introduced the OLED Flex, said to be the world’s first bendable OLED display. The LG OLED TV series is priced from INR 119,990 (currently around RMB 10,235) and the Rollable TV device is priced at INR 7,500,000 (currently around RMB 640,000).

LG OLED Flex (LX3) is said to be the world’s first bendable 42-inch OLED TV screen optimized for gaming, live TV and content streaming, either flat or curved depending on the choice, offering 20 levels of curvature up to 900R curved, tilting up to 10 degrees or up to 5 degrees; it also comes with a height-adjustable stand and is equipped with LG OLED evo technology with 100% color fidelity certification.

LG OLED Flex devices are built to run Alpha 9 Gen 5 chips and new gaming apps with custom screensavers, Twitch and YouTube shortcuts and more customization options; they also support 4K 120Hz Dolby Vision gaming, HDMI 2.1, and are G-SYNC and AMD FreeSync compatible, with Two front-facing 40W speakers and Dolby Atmos.

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The relatively small 42-inch C3 is $1,299 (currently about 9,015 CNY), the 65-inch is $2,499 (about 17,343 CNY), and the 83-inch version is $5,299 (about 36,775 CNY); the 55-inch G3 is $2,499 (about 17,343 CNY), and the 83-inch version is $6,499 (about 45,103 CNY).

The entry-level B3 series, which won’t be ready until April, costs $1,699 for the 55-inch model and $3,299 for the 77-inch model. LG promises to reveal pricing for the wireless M3 and transparent OLED T “at a later date.”

In terms of parameters, LG C3 is equipped with A9 Gen 6 chip, but compared with last year’s C2, the upgrade rate is not large, but its cost performance is higher than that of B3, especially the 65-inch model in the middle price is only better than the one equipped with a7 Gen 6 processor. B3 is $100 more expensive.

The LG G3 appears to use a microlens array panel (the 83″ doesn’t seem to have one), and can reach 2040 nits of brightness in HDR Vivid mode and 1,470 nits in Calibrated mode, HDR Cinema, 3% window, Calibrated mode, HDR Cinema, 100% windowed mode at only 230 nits.

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LG Display introduces the new META Technology, a technology that combines microlenses that maximize the release of organic light and enhanced luminance algorithm technology to increase energy efficiency by approximately 22% and achieve a new level of OLED brightness and viewing angle. The brightness and viewing angle of the screen of products using this technology has increased by 60% and 30% respectively.

In detail, the third generation of OLED TV panels announced by LG Display has significantly increased the maximum brightness of previous products from 1300nit to 2100nit (HDR standard), achieving the highest brightness among existing OLED TV panels. In addition, with the advantages of OLED’s perfect blacks and META Technology’s ultra-high brightness, the panel not only accurately expresses natural light and color accuracy, restoring the color and feel of the original work to be displayed, but also creates a sense of immersion that seamlessly transitions between virtual and reality.

LG Display says that up to now, a significant portion of the light generated by the organic light-emitting layer cannot be transmitted due to reflection from within the panel, so there are limitations in increasing brightness. LG Display has overcome this problem with the Micro Lens Array (MLA). The technology is based on vaporizing self-emitting organic matter on a tiny protruding lens pattern that is invisible to the eye to achieve maximum light output.

LG Display will be equipped with Meta Technology on its 4K 55-inch, 65-inch, 77-inch and 8K 77-inch, 88-inch high-end OLED TV panels in mass production this year, and will expand to the entire product lineup in the future.

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LG users will be able to enjoy an immersive audio experience through their TV speakers with the launch of LG’s latest OLED TVs and advanced LCD TVs with integrated DTS:X technology.

LG also has a line of DTS: X-enabled bar speakers that can be used with LG TVs to further enhance the performance of streaming and Ultra HD Blu-ray content.

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LG’s press conference titled “Better Life” is scheduled for Jan. 5 at 0:00 p.m. BST at the Mandalay Bay Convention Center.

LG said CEO William Cho will present his vision for LG’s future, share areas of focus for 2023 and beyond, and talk about LG’s innovations to create a better life, new challenges to expand the customer experience and LG’s contribution to protecting the environment and building a more inclusive society.

LG will also introduce its latest innovations and smart lifestyle solutions, including LG OLED TVs.

LG has recently registered a new OLED TV series in South Korea, including the 42-inch C3 Series OLED TV, which is expected to be officially launched at CES.

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The WiSA Soundsend certification program was launched just last year to verify that the TVs are perfectly compatible with the award-winning WiSA SoundSend wireless audio transmitter. These LG-branded series of televisions received the WiSA SoundSend certification after successful testing earlier this month.

The WiSA SoundSend certification mark ensures that all WiSA HT-certified speakers produce a sound that is perfectly and closely synchronized with the picture. The WiSA Association has seen a growing number of WiSA SoundSend certified TVs that are synchronized with the speakers through SoundSend, providing users with an amazingly immersive surround sound experience.

WiSA SoundSend is WiSA’s first branded product designed to create a seamless connection between smart TVs and speakers. awards from the Consumer Technology Association (CTA) and the IMPACT award from Dealerscope. Easily connect WiSA Certified smart TVs and speakers with the SoundSend audio transmitter; simply plug the SoundSend into your smart TV via an HDMI (or optical) connection and the SoundSend seamlessly connects to your speakers wirelessly. Setup takes just 10 minutes and is fully controllable via the SoundSend mobile app.

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The product page shows that this LG ultra-slim, curlable OLED TV has a 65-inch 3840 x 2160 resolution screen with HDR support, 120Hz refresh rate, 1ms response time and 300-500 nits brightness, and 98.5% DCI-P3 color gamut coverage.

The TV is equipped with a quad-core CPU (quad-core A76), 2.4G & 5G WIFI bands, a WebOS system, 2GB of RAM and 8GB of storage memory.

The LG Ultra Slim Curlable OLED TV’s screen can be expanded or closed in three modes depending on the user’s functional needs. Users can use the panorama mode to watch their favorite content, use the function mode to add a sense of ambiance to their lives, and also make the most of their space with the speaker mode.

Function mode supports functions such as music, clock, picture frame, ambient sound and light rhythm or home panel.

When the screen is rolled up and stored in the base, the TV turns into speaker mode with 4.2 channel 100W speakers and Dolby Atmos.

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