From the appearance, the new car is equipped with a red S logo on the right side of the air intake grille, indicating that this is a COOPER S model equipped with a 2.0T engine. The new MINI COOPER fuel version overall continues the classic shape of the MINI COOPER electric version, and the overall style is compact and exquisite. The round headlights and large-mouth grille are retained, but the closed air intake grille becomes a grid shape. The white floating roof and rearview mirror design further enhance the recognition.

Looking from the side of the body, the new car is equipped with two-color wheels, which are full of sportiness and are available in 16-inch to 18-inch sizes. The overall design of the rear of the car is relatively low-key, with a hidden exhaust pipe. The other parts are basically the same as the electric version, with a triangular taillight design connected by a black through-type trim strip in the middle. We can only tell that this is a fuel-powered model from the red S logo on the rear of the car, while the pure electric version’s S logo is green.

In terms of interior, the new car follows the interior of the electric version, using a 9.44-inch circular central control screen. You can click here to view the specific car functions. The steering wheel has thickened designs at the two o’clock and ten o’clock positions, which can further increase friction and grip comfort. The shift lever of the new car is a small lever, which is placed in the button area below the screen, leaving a storage space under the center console, which is very practical for a small car with a lot of money. In addition, the new car abandons the classic round air-conditioning outlet and adopts the currently popular through-type air outlet.

The seat design of the new car is very unique, using white leather and blue fabric splicing design. The seat has a blue MINI logo and a unique stitching pattern design below. In addition, the car is also equipped with Harman Kardon audio.

In terms of power, MINI COOPER C is equipped with a 1.5T three-cylinder engine with a maximum power of 156 horsepower, a maximum torque of 230N·m, and an acceleration time of 0-100km/h in 7.7 seconds. MINI COOPER S is equipped with a 2.0T four-cylinder engine with a maximum power of 204 horsepower and an acceleration time of 0-100km/h in 6.6 seconds. The transmission system has not been announced, but it is expected to still be equipped with a 7-speed dual-clutch gearbox.

The post New Mini Cooper rolls off the assembly line at the Oxford plant in the UK appeared first on TechGoing.

We know BMW is a manufacturer of luxury sports cars, but Oliver Zipse now says BMW is committed to providing cheap electric cars, saying: “We’re not leaving the low-end segment. Although we consider ourselves a high-end carmaker, but abandoning the low-end market is also not the right choice, which will be the core of our future business.”

But the question is how Zipse defines “low-end”, and BMW does not currently have cars in the “affordable segment” unless the BMW Group’s MINI brand is taken into account, the brand’s classic MINI Cooper two Door cars sell for less than $30,000.

Zipse’s remarks are in stark contrast to the strategy of rival Mercedes-Benz, which said in July this year that 75% of its investment will go to high-end models, and the highest-selling “core” “Luxury” C- and E-Class models, and the company will also cut the number of entry-level models.

The post BMW CEO: the company will not give up the low-cost electric car market appeared first on TechGoing.

The MINI Concept Aceman, the first all-electric urban crossover concept of the MINI brand, recently made its Asian debut at the MINI Brand Culture Show.

In terms of design, the MINI Concept Aceman adopts the new design language “Mini to Simple”, with an octagonal grille and a light green matrix LED light source, and has a cool green painted body, which can present different visual effects under different lighting and viewing angles.

The interior of the concept car is based on the concept of “creative use of space”, with 3D digital printing and embroidered detailing, and the cockpit is reserved for the steering wheel, toggle switches and the world’s first circular OLED central display.

The circular screen is described as integrating a wealth of functions, extending the screen image across the entire interior panel via projection technology and supporting three modes of digital experience, including personalized mode, flash mode and vivid mode.

In Personalisation mode, users can customize the background image of the display; in Vivid mode, users can interact with the OLED central display and the central interior panel through gesture control.

The post BMW MINI’s first electric crossover makes its Asian debut with a circular OLED central display appeared first on TechGoing.

This move is an important step towards achieving the BMW Group’s goal of carbon neutrality and makes a significant contribution to replacing animal leather and improving the sustainability of production.

With the introduction of the new material, BMW and MINI will reduce the proportion of parts containing traces of animal-derived materials to less than one percent. Such materials are used only in interior areas that are not visible to the customer, for different additives for protective coatings and paints.

And compared to leather steering wheels, the new steering wheel material emits 85 percent less CO2 across the entire value chain.

Uwe Khler, head of research and development for the BMW Group, said, “This innovative material can better cope with wear and tear caused by sweat and friction and has all the desirable properties of leather.”

BMW will also use floor mats made of a single material, avoiding the disadvantages of mixed materials that are difficult to recycle, and the BMW Group expects that this measure will enable the annual reduction of 23,000 tons of carbon dioxide and 1,600 tons of waste.

In addition to BMW, Rolls-Royce also previously announced that it will gradually use “artificial leather”, while Land Rover in the production of a new generation of Evoque on the renewable material made of 53 plastic bottles, but also the use of non-animal fur fibers made of fabric.

However, in the domestic market, consumers are obsessed with the so-called “leather” material and are afraid that they will not be able to accept such “innovation” in a short period of time.

The post BMW will gradually abandon the use of leather interior: use vegan materials appeared first on TechGoing.

The newly listed Minimicro ET1, in fact, is very much like the old man, if you have lived in the countryside, it must not be unfamiliar to it, it is similar to the overall design style of BMW MINI, and also uses a two-color body design, however, a sense of cheap, and because of the short body, looks a little “unlike”.

The new car’s body length, width and height are 2833/1555/1590mm, with a wheelbase of 1815mm. It has a 3-door, 2-seat layout, and is equipped with 13-inch aluminum wheels and thick black wheelbases, and a roof rack on top of the roof.

The interior design is also somewhat imitated BMW MINI, equipped with a three-spoke steering wheel, 6.2-inch full LCD instrumentation and a large 9-inch center screen, and supports GPS navigation, Bluetooth/car phone, factory original cell phone connectivity, language recognition control system and main driver area wake-up recognition function.

The configuration is quite a lot, such as handbrake brake, tire pressure alarm, rear parking radar, common remote key, fabric seats, 2 speakers, front power windows, power adjustable exterior mirrors and manual air conditioning, etc. are equipped.

Power, the new car will be equipped with permanent magnet synchronous motor, maximum power 20kW (27 horsepower), peak torque 85 Nm, rear-wheel drive, with economy / sport two driving modes, equipped with 10.08kWh lithium iron phosphate battery, CLTC working range of 102km, only supports slow charging, 0-100% charging takes 8 hours.

If you want to spend 40,000 yuan to buy a micro electric car, this one forget it, Hongguang MINI EV, Chery QQ ice cream, and then Dongfeng MINIEV, any of them are more worthy than this one.

The post Design “on par with” BMW MINI new pure electric mini car Minwei ET1 listed at 3.98 million appeared first on TechGoing.