In addition, Microsoft is also preparing to optimize Windows 12 for its Arm chip to catch up with Apple in terms of performance and efficiency. Windows Latest found that Microsoft has provided a variety of job details, including:

 Chief SoC Silicon Architect

 Senior Physical Design Verification Engineer

 Chief Design Engineer

 Senior Silicon Power Integrity CAD Manager

Microsoft categorizes its chip jobs as the “Microsoft Silicon Team,” and most of these job pages went live just in late April. But as of press time, Microsoft has removed most of the job descriptions from its official website. The following is Microsoft’s description of the chief SoC Silicon architect:

 You'll be at the forefront of computing, building enduring relationships with diverse cross-functional teams to deliver high-performance and innovative SoCs. You can leverage your experience to support the development of hardware architecture and capabilities.

These details show that Microsoft is not blindly imitating Apple’s footsteps, but is very clear about what it needs to invest in. They are rapidly developing their own Arm chips and need to release Windows 12 as soon as possible. Provide optimization.

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Windows Latest emphasizes that Microsoft may optimize the applicability of its self-developed chips through Windows 12 and will release this version in 2024. In addition, various AI functions in Windows 12 will also benefit from the support of the built-in Arm chip.

 Windows 12 is considered part of Microsoft's Windows Core project, which aims to create a modular and customizable version of Windows for various forms and specifications (devices). The integrated built-in ARM chip can further optimize the hardware provided by Windows 12 and software experience.

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Apple debuted the M1 chip in the 2020 MacBook lineup, featuring superior power management and long battery life.

In a short period of time, ARM-based laptops began to gain market share, from less than 2% to more than 12% by the end of 2022, according to Counterpoint Research.

Apple dominates the ARM laptop market with a 90% share in 2022. Apple’s migration to its own CPU designs is proving to be a shot in the arm for vendors looking to develop ARM-based solutions.

In addition to Apple, MediaTek and Qualcomm are also actively pushing ARM chips for PCs and servers. Qualcomm is expected to launch its Oryon CPU this fall, and Qualcomm and MediaTek’s solutions could see more than 50 percent year-over-year growth in ARM laptops over the 2024-2025 period.

ARM-based laptops will have up to 25 percent of the market by 2027, which doesn’t bode well for either Intel or AMD.

The post Counterpoint: Apple dominates ARM laptop market with over 90% share last year appeared first on TechGoing.

According to Counterpoint Research, shipments in the global PC market will decline by 15% year-on-year in 2022, and another high-single-digit decline is expected in 2023.

Demand for Arm-based notebooks is expected to remain strong even though total notebook shipments will continue to decline.

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Counterpoint Research expects that across all PC sub-sectors, Arm-based notebooks are expected to exhibit relatively resilient demand in the coming quarters, driven by the success of Apple’s MacBook line, increased ecosystem support and partnerships with The disappearance of the x86 product performance gap.

According to reports, Apple is currently the largest buyer of Arm chips used in laptops, accounting for 90% of all laptops equipped with Arm chips last year.

In 2022, the market share of laptops equipped with Arm chips is 13%, which is expected to grow to 25% by 2027. Intel, which dominates the laptop market with a nearly 70% share in 2022, is expected to lose 10% of its market share to ARM by 2027.

The post Counterpoint: Laptop market share with Arm chips will reach 25% in five years appeared first on TechGoing.