Stellantis Group announced that it will invest 5.6 billion euros in South America from 2025 to 2030. It is reported that this will be the largest investment in the history of the South American automobile industry.
It is worth mentioning that Stellantis Group defines the four regional markets of “South America, the Middle East and Africa, China, India and Asia-Pacific” as the “third engine” of the group’s business growth. South America is the “third engine” market. plays a leading role in the business and is the main source of the group’s revenue growth outside of North America and Europe.
Stellantis stated that this investment will support the launch of more than 40 new products during the period, the development of new biofuel hybrid technologies and innovative decarbonization technologies throughout the automotive supply chain, as well as the expansion of strategic new business opportunities. This plan is part of Stellantis Group’s “Dare Forward 2030” strategic plan. The group will invest more than 50 billion euros in electrification over the next ten years and plans to become a net-zero carbon emission company in 2038. If it includes all its direct and For indirect carbon emissions, only a single-digit percentage of the group’s carbon emissions will require carbon compensation.
The official also highlighted the biofuel hybrid technology it developed in South America, including biofuel hybrid, biofuel hybrid equipped with electric dual-clutch gearbox, plug-in biofuel hybrid and pure electric. The new hybrid technology will enter service from the end of 2024. Officials stated that the Fiat brand took the lead in developing and applying biofuel engine technology using 100% ethanol. In the future, the group will also produce pure electric vehicles in the region.
In terms of sales volume, in South America, Stellantis Group focuses on the three main markets of Brazil, Argentina and Chile. In 2023, Stellantis sold more than 878,000 vehicles in South America, with a market share of 23.5%; among them, it continued to maintain the sales champion in the South American light commercial vehicle market with a market share of 28.6%; in Brazil, Stellantis also With a market share of 31.4%, it has become the country’s largest automobile group by sales. Fiat is the best-selling car brand in Brazil and South America, and its Strada pickup truck is the best-selling model in Brazil and South America. In addition, Stellantis Group has become the largest automotive parts distributor in South America.
