Won-joon Choi, executive vice president of Samsung’s mobile business, revealed in an interview with CNBC last month that Samsung is considering adding generative AI similar to ChatGPT to its virtual assistant Bixby. Function.
Won-joon Choi said, “With the emergence of generative AI and large language model (LLM) technology, I think we have to redefine Bixby’s role so that it can be equipped with generative AI technology and become Smarter.”
It is noticed that Bixby has been launched for a long time. Although Samsung is currently busy adding “Galaxy AI” functions to its various applications and services, it has not added such capabilities to Bixby.
Samsung has yet to share more details about how it will integrate generative AI into Bixby, and it’s unclear whether Bixby will transform into a full-fledged conversational AI chatbot like ChatGPT.
Previously, Samsung said Bixby would co-exist with its Galaxy AI features on smartphones. The company mentioned at CES 2024 that artificial intelligence will help SmartThings and Bixby work together.