Norway is one of the countries with the highest penetration rate of electric vehicles in the world, and its electric vehicle sales have maintained strong growth for three consecutive years. The latest data shows that in 2023, Tesla once again became the Norwegian car sales champion, which is the third consecutive year that the company has won this honor.
Nearly five out of six new cars sold in Norway (82.4%) will be fully electric in 2023, up from 79.3% in 2022, according to the Norwegian Road Federation (OFV). Tesla’s market share also jumped to 20.0% from 12.2% in 2022, further solidifying its lead.
The Norwegian government has always strongly supported the development of electric vehicles and implemented generous subsidy policies. For example, electric vehicles can be exempted from many taxes and fees on traditional gasoline-powered models. In addition, the Norwegian government has invested heavily in charging infrastructure. These policies have greatly stimulated the sales of electric vehicles, and have also attracted world-renowned car companies including Tesla to increase their investment in the Norwegian market.
Tesla Model Y was the best-selling electric car in Norway in 2023, surpassing Volkswagen’s ID.4 and Skoda’s Enyaq.
Christina Bu, head of the Norwegian Electric Vehicle Association, said the rapid growth of electric vehicles in the Norwegian market is expected to continue. She predicted that the market share of electric vehicles may further rise to 95% in 2024, approaching the goal set by the Norwegian Parliament to completely stop the sale of fuel vehicles in 2025.
However, the rapid development of electric vehicles also brings some challenges. For example, some electric vehicle owners complain about the insufficient number of public charging piles and believe that current policies are too biased towards those who can afford electric vehicles.
