At the 2024 Beijing Auto Show, the new Avita 11 model was officially released and launched. As a product jointly created by the three giants Changan, Huawei, and CATL, Avita 11 There has been considerable market enthusiasm since it was launched. The new model has certain upgrades in terms of appearance, interior and many configurations. Without further ado, let us take a look at what changes this new model has.
The design of the vehicle still continues the shape of the old model. The front face design of the new car is simple and smooth. The 2024 model adds a body color called “Huijin”. The body color is gold with purple, and has a good texture. The “chameleon effect” pigment used in Huijin’s car color uses color-changing effect pigments: on the surface of interference-type pearlescent powder particles, it is then coated with a layer of transparent color pigments that can absorb light of specific wavelengths to form a combined pigment, plus high reflection SiO2 lamellae are laminated and wrapped with highly reflective metal particles, resulting in a pure, shiny phantom effect and a “color changing with angle” effect.
The vehicle uses a very futuristic and recognizable split-type daytime running light design, and uses the light set as a line to outline the shape of the front face. The headlights are designed in the front enclosure, and there is a display screen under the front windshield to display light language. The front and fender areas on both sides of the new car are equipped with lidar and have a certain hidden design, so that they can realize high-end intelligent driving assistance functions.
In terms of size, there are no changes in the old and new models. The length, width and height are 4880/1970/1601mm respectively, and the wheelbase is 2975mm. With the fastback design on the side of the body, the new car presents a very sporty feel and adopts a frameless door configuration.
The tail design is also very full and round, and the through-type taillight design is in line with current popular elements. What is more distinctive is that the rear window adopts a vertical design instead of the large-angle tilt design commonly used in coupe SUVs, making it visually more compact. It is also equipped with a retractable rear wing, which adds a lot of sportiness. In terms of wheels, the show car uses 22-inch rims with 265/40 R22 tires.
The overall layout of the interior is still the same as that of the old model, with a new Dusk Purple/Smoke White color scheme. The instrument panel, upper edges of the door panels, four-door pillars, and the suede-like ceiling are all in soft Dusk Purple. The lower body area and The seating area is in a light smokey white color. The interior materials still perform well, basically using soft wrapping, and the ceiling is also made of suede.
In terms of hearing, the 2024 Avita 11 is equipped with the British Treasure sound system. The entire series is equipped with 25 speakers as standard, creating a 7.1.4-channel surround immersive sound field. It is also equipped with the domestically launched PA3 DSP power amplifier platform, with a 2016W power amplifier. power. The car provides three screens: a full LCD instrument panel, a central control screen, and a co-pilot entertainment screen. Other configurations include wireless charging for mobile phones with a maximum power of 50W and a segmented panoramic sunroof.
The leather of the 2024 Avita 11 is made of full-grain semi-aniline leather, which is much softer to the touch than the old model, has a more delicate feel, and is more breathable than ordinary leather. In addition, all Avita 11 series come standard with dual zero-gravity seats in the front row. In addition, the rear seats also have ventilation and heating, and the comfort configuration has also been improved.
In terms of power, Avita 11 will provide two power combinations, of which the single-motor version has a maximum power of 230kW and the dual-motor version has a maximum power of 425kW. In terms of battery life, Avita 11 is equipped with a CATL ternary lithium battery pack with a capacity of 90/116kWh. , the longest battery life under CLTC operating conditions can reach 730km. In terms of charging, Avita 11 uses an 800V high-voltage charging system with a charging power of up to 240kW.
All 24 Avita 11 series are equipped with an omnidirectional anti-collision system with forward active safety, lateral active safety and rear active safety functions. The omnidirectional anti-collision system = forward AEB/GAEB, lateral ELKA/LOCP, and rearward. RAEB. The newly added Lateral Obstacle Collision Prevention (LOCP) utilizes the ability to integrate the lidar GOD network to once again upgrade the lateral collision avoidance scene coverage and collision avoidance capabilities.
The 2024 Avita 11 adds “non-whitelist” obstacle recognition lists such as drainage horses, rows of cones, road edges, and fences. On a non-sharp curve road section at a speed of 30km/h-130km/h, when the vehicle initiates a lane change to both sides or deviates from the lane, and is about to collide with a “non-whitelist” obstacle, the lateral obstacle protection system Collision (LOCP) will urgently assist the driver to turn the steering wheel and help the vehicle return to the original lane to avoid or mitigate the risk of collision.
● Competitive product analysis:
Based on the positioning and selling price of new models, similar products in the domestic market currently include Xpeng G9, Luxeed LS7 and other models. In contrast, Avita 11’s overall strength has improved after this upgrade, but it still cannot stand out compared to its opponents. Nowadays, new models have been updated in terms of workmanship, materials, smart cabins, and smart driving. The speed is very fast. If you want to stabilize sales, you can only keep upgrading.
