Whether Microsoft will be able to acquire Activision Blizzard is still unknown, but the Cologne Games Show officially announced today that Microsoft Xbox will at least bring its early acquisition of B Agency to participate in this year’s exhibition activities.
Aaron Greenberg, director of marketing for Microsoft’s Xbox business, also released a warm-up tweet a few days ago. He said that Microsoft’s team has been working hard for this year’s Cologne International Games Show. This year is a special year and hopes to bring players “more relevant content. “.
▲ Source Aaron Greenberg tweeted
After inquiries, it is learned that at last year’s Cologne Games Show, Microsoft conducted a one-hour live broadcast. Last year was also the first time Microsoft returned to the game show since 2019. This year’s Cologne Games Show 2023 will be held from August 23rd to 27th, and the opening night live broadcast will be hosted by Geoff Keighley and will start on August 22nd.
▲ Picture source Cologne Game Show poster
As early as April, Nintendo announced that it will participate in this exhibition and will bring an introduction to the games launched this autumn and winter at the exhibition. According to event organizers, as of mid-March, there were 10 percent more companies registered to exhibit this year than last year.
