According to foreign technology media, The Verge reported that Microsoft has increased its media campaign in London, England, hoping to convince the British that Microsoft’s acquisition of Activision Blizzard is good for gamers.
Microsoft placed full-page ads in the Financial Times and the Daily Mail in March, promoting the many benefits players will enjoy with the acquisition of Activision Blizzard.
After a month, Microsoft has once again placed a digital ad in a London Underground station. The ad focuses on Nintendo Switch and various cloud gamers. Microsoft says it will bring Call of Duty to these platforms if it completes the Blizzard acquisition.