Foxconn has reportedly completed trial production of the iPhone 15, which only means it is preparing to mass-produce the models at its final assembly plant in Zhengzhou, China. The original shipment target is said to be substantial, and if Apple can maintain a stable supply chain through the rest of 2023, the tech giant should win big this year.
It was previously reported that both the iPhone 15 and iPhone 15 Plus will feature a 48MP main camera, just like the “Pro” models. Unfortunately, there are assumptions in the supply chain for triple-stacked sensors that have resulted in poor yields, which could mean that Apple will have to delay two products in its upcoming flagship iPhone lineup. Thankfully for the company, those issues have been ironed out, so there shouldn’t be any production delays unless brand new problems crop up.
The initial shipment target is between 85-90 million units, but Taiwan’s Economic Daily News did not provide specific figures for the first batch of production “Pro” and “non-Pro” models. We think Apple wants a higher percentage of iPhone 15 Pro and iPhone 15 Pro Max models to be produced, as both models are rumored to feature more exclusive upgrades, attracting Apple’s customer base to upgrade and helping the company generate more iPhone 15 Pro and iPhone 15 Pro Max models. more income.
Foxconn has reportedly increased “signing-on” bonuses for new hires to meet demand, which typically needs to hit 200,000 at a time to meet Apple’s strict targets. This year, it is said that Foxconn will exclusively mass-produce the iPhone 15 Pro and iPhone 15 Pro Max, and introduce Luxshare Precision as a secondary supplier. However, orders for the iPhone 16 Pro Max in 2024 will be taken away from Foxconn as Apple aims to diversify its supply chain to prevent outages caused by unnecessary emergencies like 2022.
Like the iPhone 14 launch, the iPhone 15 series is expected to launch in the fourth quarter of this year, and Apple will adjust these shipments accordingly based on the popularity of each model in a few weeks.