According to Taiwan’s “Economic Daily News” reported that the global inflationary pressure, rumors that Apple also can not bear, intends to cut the iPhone supply chain prices to protect profits, lock the higher unit price of the lens first “open”, the first half of next year iPhone 14 series part of the lens cut price range of up to 20%, the market is concerned about the lens suppliers such as Dali light, Yu crystal light and Sunyu operations fear pressure.
Dalit and Yu Jingguang responded yesterday that they would not comment on the order dynamics of a single customer. However, the chairman of the board of directors of Dali Light, Mr. Lin Enping, said frankly in the October meeting that “price cutting has always been very aggressive, and the price pressure is always on.”
Market analysts say that in previous years, after the new iPhone was launched, Apple would bargain with component suppliers quarter by quarter to reduce costs.
A report released yesterday by research firm TrendForce pointed out that due to the adjustment of the mainland’s epidemic prevention policy and the proximity of the Lunar New Year, the mainland’s supply chain was short of labor in mid-December and the trend is expanding. Apple is facing a shortage of labor in the assembly industry chain, as well as global economic headwinds impacting sales performance, and estimated that iPhone shipment will drop to 47 million units in the first quarter of next year, down 22 percent annually.
