Huawei cell phone business because of the sanctions, shipments plummeted, even the previous Huawei dealers were also implicated, have closed store transformation. But after Huawei began to cooperate with Celes to sell cars, some Huawei cooperative dealers, and found a new direction.
September 2 news, according to “interface news” reported that a dealer who had worked closely with Huawei revealed that “many stores closed in the past two years, the remaining Huawei stores are not so profitable, but on the other hand, ‘selling cars ‘ has become a new hope for some Huawei offline stores, and the profit from selling a car is much higher than that of a cell phone.”
The dealer revealed that a ask boundary M5, his dealership company can get eight points of gross profit. Based on a transaction price of 300,000, plus the income from car loans and insurance, selling a car can earn nearly 30,000 yuan, this level of gross profit is equivalent to selling 60 Huawei cell phones.
Another advantage of selling cars is that you don’t have to accumulate inventory like cell phones, which can easily be pressed for tens of thousands of dollars. Its main cost lies in the purchase of prototype cars, a shopping mall in the Huawei authorized experience store wants to sell cars, the transformation costs are within acceptable limits.
In addition, Huawei sells cars to sales consultants, their commission profit level is also higher than the general brand.
The dealer also said that in Beijing, Shenzhen and other first-tier cities, each consultant can get a single order share of more than a thousand dollars, while the traditional car companies single unit share is basically a few hundred dollars up and down. This is an important reason why AITO asked the world of sales sweet mouth, people diligent.
