According to ITmedia reports, the Japanese government recently proposed to require Apple, Google mandatory open sideloading of cell phone applications, allowing users to install cell phone apps through third-party application stores. in this regard, Google Play Asia-Pacific head Kiran Mani said in an event held today:” Google Play is one of the many application stores, users can choose other stores. Google Play is one of many app stores, and users can choose other stores.”
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However, Mani also mentioned the security of sideloading, he said, Google is adopting a “three-step” strategy to ensure the safety of user data and the distribution of apps from third-party stores.
First, when a user installs an app outside of Google Play, Android will issue a clear warning that the app has exceeded standard security procedures.
Second, if the user acknowledges the warning message and still chooses to install it, no further warnings are implemented.
Finally, there is a Google Play Protect mechanism running on the Android operating system that warns users if malware or apps with suspicious behavior are detected. In some cases, these apps will be forcibly disabled.
Mani emphasized that these three processes will continue to be implemented regardless of the outcome of the mandatory discussions between governments about sideloading.
Mani also said that if new app store operators enter the market using mandatory sideloading as an opportunity, it will lead to an increase in distribution destinations for app developers and the potential for competition between stores. However, for many developers, distribution on Google Play will be the most viable option. This is because Google Play has a large number of users within reach, is compatible with countries’ legal systems and payment systems, and has security measures in place.
Japan’s Cabinet Committee on Competition in Digital Markets prepared a final report in June that clarified the direction of new regulations for large IT companies, including regulations to open up the app market, such as forcing Apple and Google to open up third-party app stores for iOS and Android.