According to foreign media CarDealer, BYD will remove the “Build Your Dreams” slogan on the rear of some of its models exported to Europe (including the United Kingdom).
According to reports, Tim Bryant, BYD’s European customer and experience manager, recently revealed that the company has listened to feedback from dealers and reporters and will remove the “Build Your Dreams” slogan on the rear of some models.
At the European launch of the new Seal sedan, BYD confirmed that European models of the Seal electric car will not carry the words “Build Your Dreams”. ATTO 3 and the upcoming Dolphin will retain the slogan.
▲ BYD official press release picture
Tim Bryant said: “Over the past year, BYD has listened carefully to feedback from dealers, journalists and dealer partners, and some people agree with the slogan, while others are less so. We adopt the majority view. , and leveraging the speed and agility of our vertically integrated supply chain, ensures that all Seals built for Europe will feature a cleaner rear tailgate design with discreet BYD lettering.”
According to previous reports, BYD unveiled the Seal, Song PLUS EV Champion Edition, BYD ATTO 3, Dolphin, Han and Denza D9 at the Munich Auto Show in Germany (IAA MOBILITY 2023). BYD announced that the Seal is officially launched in Europe and is available in two versions, priced at 50,990 euros and 44,900 euros. Song PLUS EV Champion Edition meets European consumers for the first time and will be launched in Europe soon.
