Home Brand Story BMW Motorrad announces sales volume from January to October

BMW Motorrad announces sales volume from January to October

0
BMW Motorrad announces sales volume from January to October

BMW announced that BMW Motorrad will achieve positive sales growth in the first 10 months of 2023. Among them, the main models include large-displacement models BMW R 1250 GS, BMW R 18 family, BMW S 1000 RR, and small and medium-displacement models BMW C 400 family, BMW G 310 family, etc.

Since BMW Motorrad entered the Chinese market in 2013, it has introduced 6 major product series and more than 30 models, covering everything from urban travel, track sports, street style (panoramic car viewing), to retro cruising, free travel, off-road All usage scenarios for adventure meet the different riding needs of Chinese consumers.

BMW also continues to promote the “3T strategy”. BMW Motorrad provides Chinese riders with a comprehensive high-end service system covering car purchase, training and use from three dimensions: product sales (Trading), driving training (Training) and legendary journey (Travelling).

At the same time, BMW Motorrad has established an extensive dealer network in China. As of October 31, BMW Motorrad has a total of 79 authorized dealer outlets across the country (including 76 authorized 4S stores), providing more convenient sales and After-sales service.