According to the Economic Daily, Apple is accelerating the promotion of folding screen products and believes that it will be launched on the market in 2025, but the product form has not yet been confirmed.
The report claims that Apple may launch its first folding product in 2025, and believes that Apple’s entry will change the existing folding screen phone market. Currently, Samsung and Huawei occupy more than 80% of the global folding screen market share, and after Apple joins There may be a situation of “three pillars”.
The report said that Apple’s iPhone business has shown signs of weakness and is increasingly being impacted by foldable screens from Samsung and Huawei in the high-end market, so it is accelerating the development of foldable products to consolidate its position.
However, the report believes that the challenge facing Apple is that its persistent pursuit of user experience has become an “idol burden.” Although this can bring users the ultimate experience, the existing supply chain may not be able to meet its requirements, which has always hindered Apple. Enter the folding screen market.
It was previously reported that Apple is already developing folding screen products, but the existing hinge supply is difficult to meet its requirements, so the project has not made much progress.
